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Design Management Journal, Vol. 7, No. 3, Summer 1996


Design Training in the Professions: A Policy Proposal for the United Kingdom

By Anne E. Creigh-Tyte, Senior Researcher, De Montfort University, Leicester, UK

It's an intriguing scenario. If the goal is to share insights on the importance of design with small businesses, then, proposes Anne Creigh-Tyte, a key pathway for delivering that message should be the day-to-day advice of lawyers, accountants, bankers, and marketing specialists. That, in turn, requires continuing education in design for those nondesign consultants. To that end, Creigh-Tyte outlines a concise curriculum and analyzes the possibilities of actually implementing such an approach.

Keywords: British Design Council, Design Awareness, Research/Survey Results

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This document was last updated January 7, 1997.

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