Inanimate Integrators: A Block of Wood SpeaksBy Dorothy Leonard-Barton, Associate Professor, Harvard Business School
This article is about effective communication. In particular, it is about models and how they help refine the nature of a product or service and serve as bridges among the many people and disciplines involved in the development process. Five major types are defined, and the benefits and strategies for exploiting this important innovation tool are examined in an analysis rich with interesting examples.
This article is available in the special DMI reprint format for $3.50. The order number is: 9123LEO61. Just use your mouse to copy this number, hit the order button and paste it into the form.
This document was last updated January 7, 1997.
29 Temple Place, Boston, MA 02111-1350 USA
617.338.6380 (voice) or 617.338.6570 (fax) or e-mail email@example.com